BookAndGo vs Cliniko

See how New Zealand service businesses compare Cliniko with BookAndGo

“Cliniko is a powerful clinical practice-management system, and if you need clinical notes, it is genuinely excellent. But if what you actually need is online booking, reminders, marketing and invoices without per-practitioner pricing or clinical complexity, BookAndGo does exactly that on a flat plan.”

Feature Comparison

A side-by-side look at what you get with each platform.

Feature
BookAndGo
Cliniko
Pricing model
Flat, per business
Per practitioner
Monthly price
NZ$59/mo flat, unlimited clients
Scales with practitioners
Free plan
Free trial only
Tax invoices (GST number and NZBN)
Check with Cliniko
Clinical notes / treatment records
Online booking page
AI web chat booking assistant
Email marketing campaigns
Limited
Recurring appointments
Setup time
~5 minutes
Longer clinical setup
Best for
Solo/small booking + marketing
Clinical allied-health practices

Cliniko's facts are from its own website: cliniko.com/pricing (read 29 October 2026), cliniko.com/features (read 29 October 2026).

Why businesses switch from Cliniko

Cliniko is a well-regarded practice-management platform for allied health - physiotherapists, psychologists, podiatrists and similar clinical practices. It is strong on clinical records, treatment notes and telehealth, and that depth is exactly right for a clinical practice. For a solo massage therapist, personal trainer, beauty or wellness business that mainly needs bookings, reminders and marketing, it can be more system, and more per-practitioner cost, than the job requires.

Flat pricing, not per-practitioner

BookAndGo's paid plans are a flat monthly fee, from NZ$29/mo to NZ$129/mo, no matter how many clients you have, and the free Personal plan covers up to 30 clients. Cliniko bills per practitioner, so your software cost climbs as you grow. If you don't need clinical practice-management, you shouldn't pay clinical, per-seat prices for booking.

Booking that books itself

Clients book on your page through an AI web chat. No back-and-forth, and it fills your diary while you're with a client.

Marketing built in, not bolted on

Email campaigns, review requests and rebooking nudges are all included. Cliniko is a clinical system first; BookAndGo is built to also help you fill the diary and bring clients back.

Your data, your tax invoices

Your documents are stored in Sydney, Australia. Sign-in, payments and some other services run overseas, and our privacy policy lists them. Tax invoices with your GST number and NZBN are built in, on a plan you can forecast.

Live in minutes, honestly

You can be taking online bookings in about five minutes. And a genuine note: if you need clinical notes, Cliniko is the better fit, keep it, or pair the two. BookAndGo is for businesses whose job is booking, reminding, marketing and invoicing.

Pricing Comparison

RECOMMENDED

BookAndGo

Simple, transparent pricing

Free - NZ$129/mo flat

Priced in NZ$ · 14-day free trial, no credit card

  • Personal plan at no monthly fee
  • No hidden fees
  • No commission on bookings
  • No per-staff charges
  • All features unlocked in trial

Cliniko

Cliniko bills per practitioner; BookAndGo is a flat fee no matter how many clients you have

Per practitioner

 

What you get with BookAndGo

Everything you need to run your service business, in one platform.

AI booking assistant on every page
Smart scheduling (fixed slots or auto-generated)
Automated SMS + email reminders
Client management with portal access
Automated review collection
Email marketing campaigns
Tax invoices with your GST number
Analytics and business intelligence
White-label branding on your booking page
Health intake forms
Waitlist: clients self-join and are offered freed-up times
New Zealand public holidays, closed in a click
Search-friendly public booking pages
Customer content is stored in Australia (Sydney), with sign-in by Google (United States) and payments by Stripe (United States).

Ready to switch?

Smarter booking for New Zealand service businesses.

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